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    5 simple tips to getting the most out of your printer and printed documents

    1.)    Do your research before buying a printer: You might think that choosing a printer is easy, but its important to do your research beforehand not only to save money, but also to pick the best printer for the types of documents you plan to produce. An office printer that is capable of mass producing different types of documents in a short period of time for instance, might not be suitable for someone who only prints a few pages on A4 paper a day. Read up on various models and make note of how often you print and on what types of media.  A simple tip for those who do a lot of document printing is to go with a toner based printer rather than an inkjet printer. While toner based printers might cost more, each document page printed on a toner based printer will cost a fraction of the price of each document printed on an inkjet.

     

    2.)    Know your technology: Understanding the technology behind printing is essential to getting the most out of your colour printer. Things like LED vs Laser technology and the type of toner used can make major differences in the final outcome of your printed document. At OKI, the combination of LED technology and toner technology are carefully constructed for precision placement of toner on the documents to create enhanced images that can be printed on a variety of mediums.  LED printers are also more reliable than laser printers and produce higher resolutions and better colour definition.

    3.)    Understand the role that colour psychology plays in business communication: Contrary to popular belief, colour goes far beyond cosmetic appearance. Doing some research into colour psychology in business will give you insight into how colour can be used to influence specific responses from customers or clients. For instance, did you know that invoices printed in red get payed 70% faster?

    4.)    Adjust your settings: Know that changing print settings on your computer can actually help you get the most out of your colour cartridges and save energy and money. Make sure you optimize the energy saving settings on your printer in order to consume less energy when the printer is idle. Many people who use printers also don’t know that adjusting the dots per inch ratio on your computer will help you use less ink and get the most from your cartridge. Printing using “Draft” mode on toner printers will also help you save money in the long run.

    5.)    Take a little time to evaluate the software that came with your printer: Oki printers ship with hundreds of dollars’ worth of free software to help you manage your printer, optimise performance and simply do more with it – getting more ‘bang for your buck’. Software such as Template Managerr, which helps you quickly and effortlessly print labels, letterheads, business cards, CD labels, fridge magnets and others for a huge range of other useful applications.

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